For more information go www.Tyrtlebeach.com
The annual fundraiser for area youth groups began in 1992 when radio personality Dave Taylor-Smith suggested listeners go to Tyrtle Beach on Lake Salubria instead of townspeople's annual trek to Myrtle Beach, NC.
Since then, the event has featured a jumper, enlisted from local civic and government agencies, taking the plunge into the freezing waters of the lake to raise money for youth activities.
In 32 years, the event has raised nearly $800,000.