Students who take the major will also need a minor, and
there are many that complement the communications major, said Jeff Guterman,
director of the program.
“By taking a public relations minor, a student would have
the preparation to go right into the public relations field,” he said.
“Pitt-Bradford has more than three dozen minors, including marketing, digital
graphic design, writing and many others that would pair nicely with this
major.”
Dr. Steven Hardin, vice president and dean of academic
affairs, said, “One of the reasons we brought this major back is that employers
are asking for communication skills.”
A poll released late this summer by the Association of
American Colleges and Universities confirmed that employers deem communications
skills as “very important.”
Ninety percent of hiring managers said that being able to
communicate effectively orally was very important, while 78 percent said that
being able to communicate effectively in writing was very important.
The university will also maintain its broadcast
communications major, a more technical degree that focuses on recording and
editing sound and video recordings.
For more information on the communications major at
Pitt-Bradford, contact Guterman at 814-362-7587 or guterman@pitt.edu.